Technical and SEO audit of the website. Internal structure analysis. Content analysis.
- Finding pages with 4xx status codes
- Finding pages with 5xx status codes
- Checking the 404 page
- Checking robots.txt file
- Checking the site’s xml sitemap
- Finding pages blocked from indexing
- Pages with 301 or 302 redirects
- Checking site versions with www and without www
- Finding pages with rel=”canonical” tag and Refresh meta tag
- Finding oversized pages
- Checking pages for W3C errors and warnings
- Finding dynamic and overly long URLs
- Finding broken links
- Displaying the link to the page with a broken link
- Displaying the anchor and URL of the broken link
- Internal linking analysis
- Finding pages with too many outbound links
- Displaying the page URL
- Finding all external and internal links on a page
- Analysis of Title and meta tags
- Finding empty title and meta tags (page URL, title, description, description length)
- Finding overly long title and meta tags
- Finding duplicate title and meta tags
- Generating robots.txt and sitemap.xml files
In-depth analysis of each site page
- Analysis of internal links on the page. Number of external, internal, link weight, broken links on page
- Page PR
- Displaying title, meta tags, encoding, W3C errors, page size, http status code
- Indexing analysis in search engines. Cache date, robots.txt instructions for the analyzed page
Social media popularity analysis for each page.
- Popularity on Facebook
- Mentions on Twitter
- Mentions on Google+
- Popularity on LinkedIn
- Popularity on Pinterest
- Bookmarks in Delicious
- Views in StumbleUpon
- Bookmarks in Diigo
Traffic analysis per page (number of visits)
Content analysis
- Finding all keywords in body, H1-H6, bold or italic words
- Finding keywords in title, meta tags, alt descriptions
- Finding empty alt descriptions
- Analyzing titles and meta tags of the top 10 competitors
- Analyzing competitor texts. Extracting all keywords
- Analyzing competitor text size (word and character count)
- Analyzing keyword density for your site and competitors
- Checking for over-optimization
- Displaying all links, anchors, link type (text or image)
Image analysis
- Finding all images on the site
- Displaying image link
- Alt descriptions of images. Finding empty alt descriptions
Recommendations
- Recommendations for working with text in case of over-optimization
- Recommendations for keywords, H1-H6 tags
- Detailed optimization report for each page, comparison with top 10 competitors
